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Head of Own Brand

Job no: 519050
Work type: 全職
Location: Quarry Bay 鰂魚涌
Job posting date:

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The Job

As the Head of Own Brand, you will be leading a team to build Own Brand sales and penetration for Mannings HK & Macau.

Consumer & Market Insight

  • Defines the target consumers profiles and market landscape to seek and develop opportunities for the product categories
  • Anticipate and monitor consumer preferences to draw insights for driving category decisions

Corporate Brand Management

  • Develop the brand based on consumer and market insights and category analysis
  • Evaluates the brand campaign execution effectiveness and identifies improvement areas

Category Development

  • Improves the idea and defines the role of new category in the overall banner’s proposition
  • Build the category development plan and drives the new category development process
  • Reviews and monitor the category performance throughout the cycle

Product Development

  • Drive new product launch procedure for multiple innovations in parallel and identifies potential improvements areas
  • Coach the team on product development methods and calendar management to accelerate the time to market and drive successful product activation

Product Regulation Compliance

  • Evaluates product regulation review process and identifies improvement areas on product regulation and implementations
  • Conducts risk assessments, analyses and anticipates possible business impacts

Supplier Management

  • Provides guidelines for the constitution of a balanced portfolio of suppliers across category
  • Evaluates vendors operations efficiency and performance

Active Commercial Selling

  • Anticipate consumer trends and adjust cross-selling plans
  • Drives the negotiation of promotion plans and aligns with key suppliers across categories

Profit & Margin Management

  • Monitor the profit and margin performance and actively proposes solutions to improve across product categories

The Person

  • Degree holder in any related disciplines
  • Minimum 12 years related working experience in FMCG industry with at least 5 years in managerial level
  • Strategic thinker with strong influencing and analytic skill
  • Strong sourcing network and market sense
  • Customer-centric, open-minded with entrepreneurship
  • Good command of English and Chinese

(852) 6897 5922 (852) 6897 5922

To find out more about Our Businesses and Our People, please visit our website http://www.dairyfarmgroup.com

We are an equal opportunity employer. Personal data collected will be kept and handled confidentially by authorised personnel for recruitment purposes only. We will retain the applications of candidates not selected for a period of no more than 24 months. A copy of our Privacy Policy can be accessed by visiting our Company website.

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招聘熱線 :       (852) 2299 8150
電郵 :    mnhrrt@dairy-farm.com.hk

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按此 瀏覽個人資料收集聲明.


如有任何查詢,歡迎致電或電郵與我們聯絡。
招聘熱線 :       (852) 2299 8150
電郵 :    mnhrrt@dairy-farm.com.hk