Senior Marketing Manager (Trade Marketing)

Job no: 521161
Work type: 全職
Location: Quarry Bay 鰂魚涌
Job posting date:

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This position is the key driver of sales promotions and category management, which make substantial contribution to sales.  On top, the programs will further strengthen our authoritative position in the market.  Internally, she/he is accountable for the execution of sales & promotion programs of Mannings, ensure top quality deliverables with 100% accuracy.  She/he should have seamless co-ordination with the branding team of Mannings, and be the bridge with Operations and Merchandising on day-to-day execution and new initiatives.  Her/his team will be the central point tracking competitive pricing and activities as well as market situation.


The Job

  • Work with Merchandising teams and suppliers to identify co-operation opportunities for Mannings’ consumer groups
  • Identify category growth drivers and respective promotions in driving the categories
  • Ideate and develop premium ideas for loyalty program
  • Work closely with agencies in developing effective campaigns (on and offline, and in-store POP) in driving category growth
  • Be the champion of Mannings Own brand growth by initiating and implementing various marketing programs and campaigns
  • Monitor market intelligence and establish system to keep track on competitor pricing, activities and market situation
  • Analyze and interpret customer, market and competitor insight to produce commercial propositions and identify strategies for boosting customers' loyalty that maximize sales and profitability for the Company even pioneering move in a market where is significant
  • Analyze sales and promotional data for generating insights towards category growth and promotion effectiveness
  • Merchandise in-store retail space as revenue stream

The Person

  • Degree holders in Marketing or other related disciplines
  • Around 10 years of relevant experience in FMCG or retail industries are highly preferred
  • Strong strategic thinking, result driven with strong leaderships skills
  • Excellent management skill on projects of high complexity, in various scales and on different levels
  • An open-minded self-starter with abilities to handle multiple projects under tight schedule
  • Attentive to details and good interpersonal skill
  • Fluency in spoken Cantonese, English and Mandarin

(852) 6897 5922 (852) 6897 5922

To find out more about Our Businesses and Our People, please visit our website http://www.dairyfarmgroup.com

We are an equal opportunity employer. Personal data collected will be kept and handled confidentially by authorised personnel for recruitment purposes only. We will retain the applications of candidates not selected for a period of no more than 24 months. A copy of our Privacy Policy can be accessed by visiting our Company website.

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按此 瀏覽個人資料收集聲明.

招聘熱線 :       (852) 2299 8150
電郵 :    mnhrrt@dairy-farm.com.hk