Marketing Manager, Tourist and GBA Marketing

Job no: 535352
Work type: Full time
Location: Eastern District
Categories: Sales & Marketing

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Is this your next challenge in Retail Industry?

  • Develop and execute marketing strategies targeting tourists (coming to Hong Kong) and cross-border market, influencing pre-trip decisions and enhancing during-the-trip communications for Mannings.
  • Collaborate with media agencies, social platforms, and other external partners to create effective plans that strengthen Mannings' GBA branding and communication strategy.
  • Provide valuable insights into mainland Chinese customer preferences, habits, and favored products, guiding our marketing strategies accordingly.
  • Serve as a liaison between the Hong Kong and mainland teams, ensuring seamless communication and synchronization of local market plans.

Do you have experience in Marketing?

  • University graduate in a relevant field.
  • Over 7 years of experience in marketing or a related business field.
  • Proven track record in driving cross-border business, with expertise in mainland social media marketing.
  • Demonstrated experience in leading multiple agencies and effective collaboration with cross-functional teams.
  • In-depth understanding of mainland Chinese shoppers' preferences, culture, and trends; knowledge and experience in Health and Beauty is a plus.
  • Proficiency in Cantonese, Chinese, and English.

Position Description

Advertised: China Standard Time
Application close:

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